Unconventional Marketing: Courage and Conviction
Rich Kylberg, VP of Corporate Communications and Global Marketing at Arrow Electronics

Fasten your seatbelt; you’re in for quite a ride! Rich Kylberg’s courageous and inspiring journey to “do what’s right” for Arrow Electronics will leave you utterly convinced and energized about the power of our profession. You’ll discover how Arrow made it on the map as a forward-thinking company that is changing the world for the better. Rich will send you away with tips for injecting authenticity, heart and soul into your organization’s brand. (Season One’s premiere webisode is a double-feature: one-hour viewing time.)

 

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